UrSnacks has been recognized as the “benchmark brand in the freeze-dried fruit category.”

2023-12-08 13:29

Fujian UrSnacks Technology Co., Ltd. owns the brand “UrSnacks,” which was recognized as the “2023 Benchmark Brand in a Niche Food Category” on the “2023 Top 100 Innovations in the Food Industry” list, with the corresponding category being “freeze-dried fruit.”

Fujian UrSnacks Technology Co., Ltd. owns the brand “UrSnacks,” which was recognized as the “2023 Benchmark Brand in a Niche Food Category” on the “2023 Top 100 Innovations in the Food Industry” list, with the corresponding category being “freeze-dried fruit.”

According to publicly reported coverage by China.com, the “2023 Top 100 Innovators in the Food Industry” list was compiled around themes such as innovation and development in the food sector, consumer trends, and brand performance across specific product categories, with the corresponding shortlisted and award-winning brands subsequently announced.

 

UrSnacks has been awarded the 2023 Benchmark Brand Certificate for its food industry subcategory.

 

According to a report by China.com, as consumers’ attention to health, quality, and product experience continues to grow, the trend of segmentation within the food industry is drawing increasing scrutiny. Against this backdrop, healthy snack categories such as freeze‑dried fruits are gradually emerging as key areas of industry focus.

As one of the leading brands in the freeze‑dried fruit category, UrSnacks consistently focuses on product R&D and category innovation centered around freeze‑dried fruit. Looking ahead, UrSnacks will continue to monitor trends in the healthy snacking market and deepen its commitment to the freeze‑dried fruit segment.

 

Regarding having both zero and food

Founded in 2016 and headquartered in Quanzhou, Fujian, UrSnacks is a food company that focuses on the R&D, production, and brand management of freeze-dried fruit products. The company operates the freeze-dried snack brand “UrSnacks,” with a product portfolio that includes finished freeze-dried fruit items, freeze-dried fruit ingredients, and OEM customization services.

On the consumer side, UrSnacks develops products tailored to consumption scenarios involving freeze-dried fruits and snack foods; on the supply side, leveraging its supply-chain network and raw-material management expertise, the company provides freeze-dried fruit product solutions to customers in the food industry.