A word-of-mouth article for the Douyin Mall rankings, featuring both zero‑rating and highly rated items.

In November 2025, UrSnacks secured the No. 1 spot on four separate rankings within Douyin Mall’s freeze-dried food category, topping the Brand Freeze-Dried Bestseller List, the Brand Freeze-Dried Positive Review List, the Brand Freeze-Dried Popularity List, and the Fruit Freeze-Dried Positive Review List. 。 Across multiple dimensions—including sales, reputation, and popularity—UrSnacks has delivered outstanding performance, demonstrating the brand’s comprehensive competitiveness in the freeze-dried fruit market.

Based on the rankings, UrSnacks has not only claimed the No. 1 spot across multiple lists but has also seen several of its products simultaneously break into the top ranks. On the brand’s freeze‑dried bestseller list, UrSnacks Freeze‑Dried Durian (Thai Golden Pillow) took the top position, with cumulative sales exceeding 251,000 units; meanwhile, the UrSnacks Freeze‑Dried Fruit Bucket (242 g) secured second place, establishing a dual‑product leadership dynamic. On the brand’s freeze‑dried positive‑review list, the UrSnacks Freeze‑Dried Durian and Freeze‑Dried Strawberry combo claimed the No. 1 spot, while a related bundled product also landed at No. 2, further underscoring consumers’ strong endorsement of the brand’s quality and taste.

In terms of popularity, UrSnacks continues to lead. On the brand’s freeze‑dried snack popularity ranking, UrSnacks freeze‑dried strawberries claim the No. 1 spot, while its freeze‑dried durian (Thai Golden Pillow) ranks No. 2, underscoring the brand’s sustained appeal across product browsing, live‑stream engagement, and purchasing decisions. Meanwhile, on the cross‑brand leaderboard for top‑rated freeze‑dried fruits, UrSnacks freeze‑dried strawberries once again take the No. 1 position, and its freeze‑dried fruit bucket (242 g) lands in the Top 3, further highlighting the brand’s strong user reputation within the freeze‑dried fruit segment.

Achieving top rankings across all four major charts is closely tied to the brand’s long‑term investments in product R&D, ingredient selection, manufacturing processes, and customer reputation. The brand operates its own production facilities and maintains meticulous control over every stage, from raw‑material sourcing to lyophilization techniques. On the product side, it continually refines taste and quality around core offerings such as freeze‑dried durian, freeze‑dried strawberries, and mixed‑fruit packs. Meanwhile, a growing base of positive consumer feedback has further strengthened the brand’s market performance on e‑commerce platforms.

As a Chinese brand specializing in freeze-dried fruit snacks, UrSnacks is headquartered in Jinjiang, Fujian, and has long been deeply committed to the freeze-dried fruit sector. As of November 2025, the brand has accumulated a total of 42 patents and established a strategic industry–university–research collaboration with Xiamen University, continuously advancing R&D in freeze-drying technology and driving product innovation.

Regarding having both zero and food:

UrSnacks is a freeze‑dried fruit brand under Fujian UrSnacks Technology Co., Ltd. Headquartered in Jinjiang, Quanzhou, Fujian, the company’s founding team brings more than two decades of experience in the food industry and launched the brand in 2016. Focusing on core categories such as freeze‑dried strawberries, durian, apples, and bananas, the company serves e‑commerce, supermarkets, OEM, tea‑drink B2B, and overseas channels, with its freeze‑dried fruit sales ranking first nationwide in 2024. Backed by partnerships with premium production regions, an in‑house R&D center, industry‑university‑research collaboration with Xiamen University, and a 16,000‑square‑meter custom‑finished‑product center, the company boasts an annual delivery capacity of 4,500 tons and has obtained multiple food‑safety certifications. The brand currently serves over 150 customers, including partners such as Hema and Walmart, and its products are exported to numerous countries and regions.